Eat well to make better decisions

Through the DDB Spain agency, we participated in Aldi's branded content campaign "Eat well to decide better", focused on promoting healthy eating habits as a basis for making better decisions in everyday life. From Themoff, we took charge of the production and post-production of the content, ensuring an agile, fresh and visually attractive execution, adapted to the dynamic tone of the campaign. Our work focused on transferring Aldi's central message into short, direct and high-impact pieces, optimized for digital distribution. Through careful production and agile editing, we generated versatile content for different formats and platforms, aligned with DDB's creative strategy. The result was a set of social content that enhanced the reach of the campaign and reinforced the message in a clear, close and effective way.